In the digital age where everything is accessible on the go and with changes happening in the blink of an eye, it is imperative to stay true to our roots but not lose sight of the global picture. Hence our name “Glocal” Brand Solutions, - we strive to abide by the philosophy of being “Globally local” and “Locally global”.
Glocal Brand Solutions (GBS) is a Mumbai-based boutique PR agency with a rich client base – nationally and internationally.
This is the same ethos we follow for our clients and perceive our association with them as a valued partnership. We would like to see ourselves as “the custodians of your brand” and our constant endeavour is to raise the bar by elevating your brand’s narrative and benchmark it to global standards.
Being a fairly young and dynamic enterprise, we have been adept at working seamlessly with both startups as well as reputed firms across diverse sectors like Healthtech, Edutech, F&B, Lifestyle and FMCG, to name a few.
Our clients are based across major Indian states and globally we work with clients from Luxembourg, Germany, Sweden, and Dubai.
Sahana Rai
– Founder / CEO of Glocal Brand Solutions
Having completed her graduation in International Business from Indian Institute of Export & Import Management, Sahana has worked across diverse industries in a career span of 14 years. Sales has been her main forte and she has sold printing inks, apparels, ad space where she initiated sales pitches across print, radio and TV. She has also had an amazing opportunity working for premier brands like Coats, Triumph, Mid-Day, RedFM, Neo Cricket, UTV movies & Disney before hanging up her boots from the corporate world.
Glocal Brand Solutions (GBS) was born with the birth of her twins. Motherhood made Sahana realise that going back to a 9-5 job wasn’t a feasible option. She commenced her entrepreneurial journey by dabbling with social media marketing but soon felt the need to do something more meaningful and impactful. She accidentally got into Public relations and since then, there has been no looking back!
With PR on her mind, Sahana set sail with GBS in March 2016 starting with 1-2 brands per month. Slowly and steady, GBS graduated to now working with 20+ clients each month. The name “GLOCAL” personifies her ideology of being “Globally Local” and “Locally Global”. Taking a plunge into PR has been one of the best decisions of Sahana’s life.
Staying true to its name, GBS has already worked with 200+ brands both nationally & internationally and has tried to reinvent itself with each clientele. With a prime focus on the startup ecosystem, GBS works across sectors like food, entertainment, lifestyle, edutech, auto, health tech and has had the privilege of working with esteemed brands like Petit Bambou, Innoplexus, and celebrities like Anupam Kher and Poorvi Bhave.
While work always plays on her mind, Sahana does loves to invest some time in her interests and passions. She loves experimenting with food, so when she is not working, you will find her searching interesting and easy to cook recipes. While she loves indulging in these dishes herself, what brings a smile on her face is when her family relishes these dishes. Her other favourite activity is driving, she find driving therapeutic and she usually finds answers to her most challenging problems when she is driving. Go on a ride with her and you are sure to catch her giving analogies of life or situations especially when she is behind the wheel.
The icing on the cake is that most of our clients have been with us since our inception days.